Project Application

Tell us about your project so in our next conversation we can go deeper.

This is your opportunity to tell us about your project and the goals it should achieve. The more information you give here, the better the solution we will be able to provide and the more accurately we can define the investment required. Ignore any questions that are not relevant. We will email you a copy of your answers for your records.

This worksheet is divided into five sections:

Business snapshot
Business needs & goals
Target audience/customer
Design concept
Success criteria and final questions

Business snapshot

What does your business do? What products and services do you offer? *

Your current website *

Who are the decision makers for this project? *

Start date *

Launch date *

What budget do you have in mind? Even if you’re not sure, let us know the price range that most closely represents what you’re looking to invest in this project. While we can’t give you an exact price until we know more about your needs, our website projects typically start at AU$5k.

Project budget *

Do you have professional photos and text copy ready? *

Yes, I have text content and photos ready

Not yet, it's being created now

No, I will work on this but haven't started yet

No, I need help with this

Let us know your main reasons for needing this project

It's helpful to set SMART goals as it keeps all of us on the same page and moving in the same direction. i.e. goals that are specific, measurable, achievable, relevant and time-bound.

With this in mind, what are the top 5 business needs of your new website?

For example: 20% increase in sales in 6 months, 30% increase in membership this year, reduce admin costs by 15% in 3 months.

Goal #1 *

Goal #2

Goal #3

Goal #4

Goal #5

Business needs

Who Are We Doing This For?

Tell us about your ideal client/customer. Who are they? How old are they? What gender are they? Where do they hang out online? What are their interests?

What are the top 5 reasons your ideal client/customer will visit your website?

Target audience

Design Concept

How do you want people to feel when they interact with your brand? Safe and secure, edgy and excited, exclusive and cool, like they belong?

Do your competitors have websites? If so, list a few of them here.

Tell us about your competitors. Who else is competing for the attention of your ideal customer and what are they doing that you think is working?

If you have a website, is there anything about your current site that serves the business well and if so, why?

Are there any other websites in particular that you like the design of? Why? Specific details of what you like and don't like will help give us a clearer picture of the dos and don'ts for your project.

Success

What Does Success Look Like?

If we were to be celebrating success in 12 months time, what would that have to look like? How many website visitors? How many leads? How many sales? Be as descriptive as you possibly can.

Anything else you'd like to let us know?

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